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The STARR program was developed and is led by Maryann Cruz.  Maryann has over 20 years of business development experience within various industries and in varying roles.  Visit the ABOUT page to learn more.

This ideal participant for this program is a creative and/or entrepreneur who has started a business from passion, has been in business for several years, and is READY to up-level (ready to commit to doing all it entails to grow the business).  Ready to do a holistic review of your business to quickly identify opportunities for growth, e.g. from identifying your ideal clients, enhancing your brand, streamlining processes to diversifying revenue streams, and more. 

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<li>Benefits are as follow:
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<li><strong><em>S.T.A.R.R Business Approach</em></strong>
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<li>Have a clear understanding of your competitive set, complete a competitive analysis beyond the basic S.W.O.T</li>
<li>Clearly define your customer segments (based on current/future trends)</li>
<li>Discover your unique value proposition (solution) and socialization</li>
<li>Identify ideal client requirements</li>
<li>Gain clarity on how to engage your ideal client</li>
<li>Discover your niche</li>
<li>Identify new opportunities in marketing your business</li>
<li>Develop a full marketing strategy</li>
<li>Gain clarity on core revenue streams (actual vs perceived)</li>
<li>Develop financial goals and strategic plan to achieve them</li>
<li>Increase revenues by diversifying revenue streams</li>
<li>Learn how to measure, monitor and manage success.</li>
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<li><strong><em>Mastermind </em></strong></li>
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<li>Advice and support from mastermind community (like-minded leaders and entrepreneurs)</li>
<li>Objective feedback from group and coach on your business challenges</li>
<li>Development of goals (business/personal)</li>
<li>Assist identifying business gaps and opportunities</li>
<li>Opportunity to expand your network, share resources, and collaborate on lessons</li>
<li>Opportunity to participate in accountability partnerships</li>
<li>Brainstorming sessions</li>
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